A Stylish Celebration at Lombardi House
As the summer sun starts to fade, the excitement of a new school year is heating up, and there’s no better way to celebrate than with a fabulous back-to-school event hosted by Ashlee Simpson Ross in collaboration with DSW. Held at the stunning Lombardi House, a gem from Bronson Hospitality, this event was a masterclass in style, fun, and back-to-school spirit.
The Venue and Vibe
From the moment guests stepped into the Lombardi House, they were enveloped in a world of chic and vibrant back-to-school fashion. The venue’s classic elegance was enhanced with stylish décor and interactive displays that set the perfect tone for the day’s festivities. Adding to the visual appeal was a life-size poster of Ashlee Simpson Ross, which was strategically placed to greet attendees as they entered the event space, serving as a stylish focal point and a nod to the star power behind the collaboration.
Fashion Forward
Throughout the venue, DSW’s commitment to offering a diverse range of styles was evident. As guests moved through the space, they encountered a large Back to School board, adorned with a garland of bright, colorful balloons that perfectly captured the excitement of the new school year. Nearby, a large board wall featured chic beige and black backpacks, each with the DSW name prominently displayed.
One of the event’s highlights was the backpack customization station. Here, attendees could personalize soft material felt backpacks with fun patches—smiley faces, stars, initials, and more. This interactive element added a personal touch, allowing everyone to get into the back-to-school spirit with unique, customized gear.
Another corner of the event was dedicated to showcasing the playful world of Crocs. Guests had the chance to explore a variety of fun charms and accessories to make their Crocs as unique as their personalities.
The Highlights
Ashlee Simpson Ross’s collaboration with DSW, brought to life by Round Town Events at the Lombardi House, was more than just a back-to-school celebration; it was a testament to the power of style and community.
One of the standout features of the event was the striking display of lockers, each meticulously styled to showcase the latest in back-to-school footwear trends. DSW’s collaboration with Ashlee Simpson Ross was vividly illustrated through a pristine, white locker setup that was both eye-catching and functional. Each locker was adorned with a Reebok sign on top, highlighting the brand’s latest collections. Inside these lockers, guests could explore an array of Reebok styles curated by Simpson Ross herself. The selection perfectly captured the essence of both comfort and fashion, ensuring students are equipped with the best as they head back to class.
Adding to the visual appeal was a life-size poster of Ashlee Simpson Ross, which was strategically placed to greet attendees as they entered the event space, serving as a stylish focal point and a nod to the star power behind the collaboration.
Fashion and Fun
The day was filled with not only fashionable finds but also interactive elements designed to engage and delight. Attendees had the opportunity to explore various Reebok styles up close, receive personalized style tips from fashion experts, and even participate in fun photo sessions with the iconic life-size poster of Ashlee Simpson Ross.
Shoe customization stations to styling workshops, there was something for everyone to enjoy.
Stylish Options for All
From Reebok and Crocs to Adidas and Converse, DSW ensured there was something for every taste and preference. Whether you were looking for sleek sneakers or stylish casuals, the selection available made it clear that going back to school with style and confidence is within reach for everyone.
Event Perfection
Michele Marie, the public relations agency behind the event, did a stellar job ensuring every detail was perfect. Their top-notch setup and organization contributed significantly to the day’s smooth flow and overall success.
No back-to-school celebration would be complete without a sweet treat, and guests were delighted by the creamy indulgence of Creamy Boys Ice Cream. This delicious addition provided a refreshing respite under the warm summer sun and added an extra layer of enjoyment to the event.
A Team Effort
None of this would have been possible without the exceptional Bronson Hospitality Team. Their dedication to delivering top-tier service and creating a welcoming atmosphere ensured that every aspect of the day went off without a hitch.
As students prepare to head back to school, they do so with a newfound sense of style and confidence, thanks to the unforgettable event organized by Ashlee Simpson Ross and DSW. Here’s to a fantastic school year ahead, filled with great fashion and even greater memories!
